However, I came to realize that it's more fun to shop at the lesser-known shopping districts where it's relatively peaceful (read: no rambunctious tourists from you know where) and less crowded. And if you're lucky, you might come across some really good deals (like 1+1 sale events or clearance sales) or find goods that are sold at cheaper prices.
One of my favorite lesser-known shopping destinations is Kondae (Konkuk University), located just two subway stops away from where we live. Lined with restaurants, cafes, and retail shops, Kondae is a go-to destination for teens and yuppies (I have not used this word in such a long time, lol), and is now garnering attention for being the new Gangnam.
Kondae is known for its 'Taste Street', a whole block lined with pubs, cafes, and restaurants with vast dining options - from samgyeopsal, Chinese food, to Western cuisine. It also has a Rodeo Fashion Street where you'll find a variety of clothing stores and popular sports brands such as Nike, Adidas, and Under Armour. In addition, Kondae is also home to Common Ground, the very first pop-up container mall in the country.
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| Welcome to Common Ground! |
