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iKON 2018 CONTINUE TOUR IN SEOUL (Korea Version)

2.25.2019

Pucker Up! | Mamonde Creamy Tint Color Balm Intense.

If you're an avid fan of Korean dramas, then you probably know what 'PPL' or 'product placement' is. It's a marketing technique which strategically features brand logos in a particular scene, or shows the characters in the drama using the product. Sometimes subtle, but oftentimes not, PPL has become a norm in Korean dramas; the more popular the drama is, the more PPLs are inserted in it.

I fell for these PPLs several times in the past, and thanks to these Korean dramas, I've bought all sort of stuff - lipsticks, cushions, sheet masks, perfume, plush dolls... Heck, I would even have pizza or fried chicken delivered to our flat (in Seoul) because my favorite Hallyu stars were endorsing them, lol!

The latest PPLs that I fell prey to were the ones shown in Memories of the Alhambra. You see, I've come across these Creamy Tint Color Balms countless of times in Myeongdong and Sinsadong, but never really paid much attention to them. I did swatch a few shades, but purchase them I did not. Then came Memories of the Alhambra with scenes of Park Shin Hye gliding them color balms on her lips, and I was like, "Freeeaaaak! Why did I not buy those while I was in Seoul???" 
Mamonde Creamy Tint Color Balm Intense, Php 390 each on Althea.
Thankfully, these lippies are sold in Althea, and I bought two out of the seven shades that were listed on their site. That's just a fraction of the entire Creamy Tint Color Balm Intense line, which has a whopping selection of 27 shades!
Mamonde Creamy Tint Color Balm Intense.
A crayon-type lip product, the Mamonde Creamy Tint Color Balm Intense has the vivid color of lipstick and the creamy texture of a lip balm. It's formulated with jojoba extract to moisturize and smoothen the lips, and green tea seed oil to protect the lips from external pollutants and free radical damage. It also contains a special powder ingredient which provides this product with a soft, smooth, glide-on texture.
Twist-up lip crayon.
The shades that I got were #21 Red Soul and #22 Dandy Coral. The former is a muted brown-red shade, while the latter is a coral-based peach.
Shade reference on the top flap of the box.
Mamonde Creamy Tint Color Balm Intense #21 Red Soul.
Mamonde Creamy Tint Color Balm Intense #22 Dandy Coral.
Both shades are nicely pigmented, have a smooth, velvety texture, and a true matte finish. Although these Creamy Tint Color Balms do not have that slick, buttery feel when you glide them on the lips, they're very easy to apply, and you only need to swipe them once or twice for the color to pop.
Crayon-type lip product.
Twist the bottom part to expose the tip of the product.
They're non-drying, and your lips won't feel parched even after hours of wear. They don't accentuate fine lines either, despite settling down to a flat matte finish. Do note, however, that I have a regimen which keeps my lips from looking or feeling dry. If you have dry, flaky lips, I suggest you exfoliate and moisturize properly before and after using matte lip products.
#22 Dandy Coral on top, #21 Red Soul on the bottom.
Swatched: #21 Red Soul on the left, #22 Dandy Coral on the right.
For a 'lip balm', these products are surprisingly long-wearing. The colors stay put for hours (especially if you wear them full lip), and can survive a light, non-greasy meal.
Wearing shade #22 Dandy Coral.
Wearing shade #21 Red Soul.
Most of my PPL buys have never failed me, and I'm so glad that the Mamonde Creamy Tint Color Balm Intense exceeded my expectations. I have a feeling I'll be buying more of these in the (very) near future because why not? They give value for money, plus I have a few more Althea Rewards Points to spare, anyways. :)

Have you been influenced by Korean dramas (or any other TV show, for that matter) in buying something? Share your PPL story in the comments! :)

28 replies:

Nicole Anderson | Camping for Women said...

This post in itself certainly proves that product placement within film and TV does actually work quite effectively. Mind you, these products really do look like they are great quality and certainly worth a try. Great review.

Melissa said...

I have never tried this brand, but will have to check it out. Those colors are so pretty.

Nicole Cline said...

You picked such pretty colors! With 27 options, I'm sure my cart will fill up fast. I'm loving the coral color for me, and the price is great too!

Kansas Bonanno said...

Red soul I think would be my favorite! I'm always looking for a new pop of color.

Mumwrites said...

I am not much into Korean stuff but I do love sheet masks and I enjoy putting on my face especially after a tiring and busy day.

These lippies are nice. I am not sure which one I like better. The Koreans are brilliant thinking of this PPL concept, and I must say, it is very effective, too, what with so many Filipinos going crazy over K beauty products! I hope I can try one of these soon.

momi berlin said...

They look pretty on you. I am loving color Balm lately because they can be very versatile. I use mine on my cheeks. Ihihih

Meikah Ybanez Delid said...

Oh, so it's the Korean novelas that brought the idea of PPLs! We see this in local films and teleseryes as well. :) But your lippie picks are nice ha. :)

Michael David Oyco said...

Looks great on you. I hope many moer likes it as you do.

Kenneth Clutario Agudo said...

My sister loves korean drama and most of my girl friends. This would be a good gift for her, and nice color!

Jhoanna Tacorda said...

I dont watch Kdramas but I guess PPLs are done by some Filipino movies too right? But they have not used makeups in their films.

Those lipsticks looks natural on you.

Britney Kaufman said...

The Dandy coral looks really great on you! Love the shades and looks really easy to put on.

Adriana Lately said...

These are some pretty colors. I have to check these out.

lydia said...

Wow it looks so beautiful on you and natural.

SincerelyMissJ said...

Thank you for sharing these beautiful shade. I love red soul on you.

Alexandra Cook said...

What a cute balm and I just love the fact that it will not make my lips dry. The color is so pretty

Mickal said...

I'm not big into the makeup scene but everyone deserves to have one good red lipstick.

Nicole Lindsay said...

These shades are gorgeous! I love warmer toned shades, I'll definitely have to check these out. Thanks for sharing!

sudipa said...

Good to know about this new product placement strategy and it was a good review too.
Sudipa
www.asipoflife.com

Preet said...

Never heard of this brand before but it sounds like something I would love because of its pretty colors.

Besties Notepad said...

These colors look really pretty, haven't tried the brand yet...will give it a try!

Christa Anne said...

I love both of these shades but that Red Soul is gorgeous! I love how they’re non drying.

Valerie Pierre said...

Those colors look so good on you. Especially the 2nd pic. It can be worn day or night. Now you have me on the site. It says they ship to the US so now I'm gonna see what I can order. Hopefully I can get these tints.

Marysa said...

What a pretty balm! I haven't heard of this product, or the brand, but it looks like a lovely product especially for spring. You wear this color so well!

Fatima D Torres said...

Such lovely lip colors. I'd like to check this brand out sometime.

Geraline Batarra said...

I really love kdrama, love the shades, i would really love trying out this brands.

Elizabeth O said...

t is so pretty and the shade looks good too. Thanks for your review for this brand. I will try this one

Hirra Pervaiz said...

I love both the shades you picked. Look so good on you

leXHansplaCE said...

Nice colours. I think i love the red soul in the last picture in post. Its sharp and brings focus to detail.