Fujifilm Expands Presence with New Office in Cebu City.

In response to the surging demand for its products and services, FUJIFILM Philippines Inc. (FFPH) and FUJIFILM Business Innovation Philippines Corp. (FUJIFILM BI PH) have announced the relocation of their offices to a larger space in Cebu City.

Fujifilm BI PH Hideaki Kato and FFPH President Masahiro Uehara at the ribbon cutting ceremony.

The new office, strategically situated at Mercedes Benz Tower, Mindanao Ave Cebu Business Park, Cebu City, marks a significant move for the global leaders in innovation. This expansion aims to strengthen Fujifilm's foothold in the region, enabling the brand to better cater to the local market and provide an enhanced experience for customers.

The Cebu City office will serve as a hub for after-sales support, featuring a local repair center for digital cameras and endoscopy products. Additionally, it will host a showroom showcasing advanced cameras, cutting-edge printing machines, and business software solutions, offering customers an interactive experience with Fujifilm's latest innovations in imaging and document management technology.

Mr. Masahiro Uehara, President of FFPH, expressed confidence in the strategic move, stating, "This relocation reinforces our commitment to swiftly expand our local operations, making our products and services more accessible to the southern part of the country."

President Masahiro Uehara, Cebu City Vice Mayor Raymond Alvin Garcia,
and Fujifilm BI PH Hideaki Kato.

Adding his perspective, Mr. Hideaki Kato, President of FUJIFILM BI PH, mentioned FUJIFILM BI PH has almost 60-years’ experience in the Philippines and continuously provides document process innovation for Cebu customers. He also highlighted the synergy between the two entities, stating,"We are proud to unveil this new office, bringing us closer to our customers in Cebu and emphasizing the collaboration between FUJIFILM Business Innovation Philippines and FUJIFILM Philippines."

Fujifilm, renowned for its relentless pursuit of technological advancements and customer-focused solutions, leverages its photographic industry expertise to push growth in healthcare, materials, and business innovation. The company's new group purpose, "Giving our world more smiles," underscores its commitment to creating a brighter future in society.

For more information, visit www.fujifilm.com/ph & www.facebook.com/fujifilmphilippines.

Epic Travel Tips for the Next Escapade with the Samsung Galaxy S22 Series.

As summer starts to kick in, everyone wants to keep a memory of their trips with families and friends. To make their adventures epic, Samsung introduced the Galaxy S22 Series, the gold standard for mobile innovation perfect for travel creators and adventurers out there.

Here are ways to make your summer travels more epic with Galaxy:

1. Empower your trip with a powerful pro-grade camera.

Travelers will always keep memories as souvenirs of every trip they take. With the Galaxy S22 Series, they can capture the gorgeous views of the mountains, the soothing waves of the ocean, the breathtaking sunset, and even the starry night sky. These new smartphone devices include a next-level camera system capable of producing high-quality images and videos. Both the Galaxy S22 and S22+ offer a 50MP Wide camera, while the Galaxy S22 Ultra boasts an even more impressive 108MP Wide camera. This function captures much more of the scene than the standard lens, making it ideal for landscape photography. So when travelers camp, they can perfectly capture the lush forest in stunning detail. The Chocolate Hills in Bohol, the Strawberry Farms in La Trinidad, Baguio, and the Batad Rice Terraces in Banaue are the best tourist destinations to try out this feature.

Super Steady, which stabilizes the scene of activities such as ATV, trekking, and exploring the city on bikes, allows travelers to vlog their trip without having to worry about shaky video outputs.

2. Be camera-ready even at night .

The Galaxy S22 has a Nightography function that enables astronomy enthusiasts to take incredible images and videos of the bright city lights. This device has a Big Pixel Sensor that eliminates grain, allowing it to take crisp and detailed photos even in low light.

3. View and capture moments with an immersive screen.

When traveling in broad daylight, it can be difficult to see what's on the screen because of all the glare. The Galaxy S22 Ultra’s incredible 6.8-inch QHD+ Dynamic AMOLED 2X Display addresses that concern. It's also not a problem with the Galaxy S22 and S22+, which have 6.1-inch FHD+ and 6.6-inch FHD+ Dynamic AMOLED 2X displays, respectively. These devices now feature a Vision Booster that can beat intense light exposure when browsing files or creating content, making any beach trip fun and easy to capture epic moments.

4. Boost all-day traveling with a long-lasting battery.

Fast-charging compatibility and an all-day battery are essential for travelers. The 3,700mAh battery in the Galaxy S22 and the 4,500mAh battery in the Galaxy S22+ make them excellent travel companions. The Galaxy S22 Ultra’s 5,000mAh battery life is even more remarkable, as it can last the whole day. A 45W super-fast charging is available, so travelers can recharge their gadgets quickly after a long day at the beach or hiking. Having no worries about running out of power enables travelers to capture unforgettable memories at any time of day or night.

5. Beat the heat with a water-resistant phone.

A quick dip in a pool is a must-do every summer vacation. With the Galaxy S22 series, travelers who enjoy aquatic activities can now capture their adventures without fear of accidental spills and splashes. It has an IP68 rating that makes it water and dust-resistant, making it ideal for taking epic poolside shots with friends and family.

Grab an epic smartphone and travel buddy now!

The Galaxy S22 Ultra is available in Phantom Black, Phantom White, Green, and Burgundy. Meanwhile, the Galaxy S22+ and S22 come in Phantom Black, Phantom White, and fun colors like Green and Pink Gold.

• Galaxy S22 Ultra - PHP 68,990 SRP (128GB) / PHP 72,990 SRP (256GB) / PHP 80,990 SRP (512GB)
• Galaxy S22+ - PHP 56,990 SRP (128GB) / PHP 60,990 SRP (256GB)
• Galaxy S22 - PHP 45,990 SRP (128GB) / PHP 49,990 SRP (256GB)

Users can also take home the Galaxy S22 Series for as low as PHP 1,916.25/mo at 0% interest for up to 24 months via Samsung Authorized Stores Nationwide. Citibank card holders can get up to 36 months installment at 0% interest for as low as PHP 1,277.50/mo. On the other hand, PNB card holders can get their first installment month for FREE and pay 0% interest for up to 24 months in select Samsung Experience stores and Abenson Stores.

Trade-in an old smartphone for the Galaxy S22 Series to get tokens worth up to PHP 8,000 in participating Samsung Experience Stores and Authorized Stores. Customers can also trade-in their devices via Globe and Smart to receive discounts worth up to PHP 7,200.

Safe Samsung Shopping

Health and safety protocols are strictly followed in Samsung Experience Stores to keep consumers and employees safe. Adhering to the guidelines set by the Inter-Agency Task Force for the Management of Emerging Infectious Diseases, Samsung has implemented the mandatory use of face masks, and performs frequent sanitation in all stores. Samsung Experience Stores also has unique QR health declaration codes to promote a safe and contactless contact tracing process. Product demonstrations are done side-by-side instead of face-to-face while keeping the required safe distance of one (1) meter to make sure everyone is socially distanced. To find the nearest Samsung Experience Store, visit samsung.com/ph/samsung-experience-store/locations.

Social Media Photography Tips.

When you travel and take photos for your social media, you can have more fun by capturing the beauty of the moment. Here are some tips to help you preserve those wonderful memories and leave captivating imprints on your social media feed.

Do you remember the time when people are not yet into social media? Probably not – seems like a really long time ago, right? Today, everyone just loves posting online everything that happens in their life minute by minute, especially when they leave the house and go somewhere nice. Although this is somehow sad news for the older generation who couldn’t relate, the good thing is that good memories are preserved through photos. Social media photography makes life more exciting, colorful, and adds fun to travels.

However, not everyone has already mastered the art of social media photography. Just like any hobby and activity, there are some skills you need to learn to do it really well. Who doesn’t want their Facebook or Instagram feed to look as beautiful and exciting as their last trip to Maldives? We all love beauty. So, for you just starting to get on to this hobby that is social media photography, here are some tips to take good photos:

Her Private Life, 2019.

Good lighting
The very first thing you need to take into consideration is good lighting. Choose a place that’s naturally bright, lively, and highlights the subject you’ve chosen. This way, you wouldn’t have to adjust the photos brightness and contrast. Show nature, the sky, show just how the sun lights up everything under it. When you’ve finally taken the photo, make sure that it is not against the light – this is one of the rules in basic photography.

Define the subject
A good photo has a well-defined subject. When you’re at the beach, a good subject could be you with the sea at the background. If you’re at a busy street, it could be the teenager helping the old woman carefully cross at the pedestrian lane. Your subject should tell the story. It has to be something interesting and eye-catching. When you’re taking a photo in your favorite restaurant for instance, your subject can be your most favorite thing in that establishment, say your spot?

Thirty But Seventeen, 2018.

Rule of Thirds
After choosing a good subject, the next thing to consider is following the Rule of Thirds. This is taught in any photography class. Look at your camera, mobile phone, or whatever device you use to take a photo and look it up at the settings. Turn it on – the three lines that intersect each other. Then, put your subject within the frame, at the intersection points of these lines. Not at the center, okay?

A little filter
Some people are not into filters and that’s completely understandable, especially professional photographers. But if you’re into it, make sure that you go easy on it. Too much is not good and it only ruins the natural beauty of the place and the subject. There are many apps you may use online if you need filters, like VSCO. Again, just remember not to overdo it.

Hotel del Luna, 2019.

Good caption
Now we’ve come to the last, but equally important element of a good photo for your social media – the caption. Go back to the story you’re telling and use that. What do you want to say? Keep it short, simple, and straight to the point. Unless you want to be a little mysterious, let the photos speak for itself, and forget the caption, or just use an emoji.

Still having fun? It could seem challenging at first if you’re just starting out. But, it doesn’t have to feel like work. Take it easy and start by following accounts on social media that feature good photos. In this way, you’ll naturally have an eye for good photos and subjects.

Take (lots of) photos, but don't forget to enjoy the moment.

Too much social media is bad, so you have to make sure that you scroll on your feeds in moderation. When you travel and take photos for your social media, there’s nothing wrong when all you want is to capture the beauty of the moment. Preserving happy memories is an absolute healthy thing to do. So, take as many photos as you can and follow these tips to ensure quality photos for your social media.

Your friends would surely love to see the beauty of the place you just visited, and most importantly, how happy you are to be there. For your haters, if you have some – never mind them!

Sneak Peek | Thank You, Laneige Collection.

Happy New Year, everyone!
How's 2018 treating you so far? I hope the first two days of the year have been good to all of you!

As we usher in the Year of the Dog, Korean cosmetics brand Laneige recently launched a special collection of lip products to welcome the New Year.

Thank You, Laneige collection.

This limited edition line is a collaboration with Thank You Studios, a studio in South Korea that specializes in pet photography, and is aptly named as 'Thank You, Laneige'. Featured in this collection are the Lip Glowy Balm and the cult-favorite Lip Sleeping Mask in a new and adorable packaging.

Thank You Laneige Lip Glowy Balm, 10000 won each.

Thank You Laneige Lip Sleeping Mask, 18000 won each.

Photos of Thank You Studios' models, Tank (Pomeranian), Kanu (Poodle), Chulsoo (Terrier), and Song-E (Bichon Frise) are printed on the boxes of each Thank You, Laneige product.  Their cute faces can also be seen on the caps of each Lip Sleeping Mask, and on each tube of the Lip Glowy Balm.

Thank You, Laneige Lip Glowy Balm box.

Thank You, Laneige Lip Sleeping Mask box.

The Thank You, Laneige line is now available at Laneige stores in Korea, and at the Amore Pacific online store.

BRB, hoarding! :)